
In 2020, London DE formally extended its operational reach to Bogota. This strategic expansion was designed to maintain a significant presence within international markets while securing direct access to Colombia's world-renowned gemstone trade. Situated in downtown Bogota, the epicentre of the nation's emerald industry, London DE SAS is ideally positioned at the nexus of both the procurement and distribution of premium emeralds and diamonds.
Our end-to-end model sources directly from mines, processes efficiently, and supplies wholesale and retail markets. By purchasing at a discount and selling slightly below market price, we maintain healthy margins and remain competitive. Contracts linked to daily spot prices insulate us from volatility, ensuring consistent profitability despite market fluctuations. With this process, London DE SAS is able to offer gemstones and handcrafted jewellery, sourced with care, alongside expert customer service for our clients.
Bogota has a rich tradition within the jewellery and gemstone industry. Colombian emeralds are considered some of the rarest and most desirable in the world, with their intense green saturation, few inclusions and high transparency. With RUCOM, the full trading licence to operate in Colombia, we are able to export these incredible gemstones via licensed export partners. This also allows us to develop our cross-border opportunities with North American markets via Miami.
Bogota has a rich tradition within the jewellery and gemstone industry. Colombian emeralds are considered some of the rarest and most desirable in the world, with their intense green saturation, few inclusions and high transparency. With RUCOM, the full trading licence to operate in Colombia, we are able to export these incredible gemstones via licensed export partners. This also allows us to develop our cross-border opportunities with North American markets via Miami.