About us

About us

London DE is the UK’s leading supplier of certified diamonds, emeralds, rubies, sapphires and other coloured gemstones. We ethically source and supply loose stones and create bespoke items of handmade jewellery in our workshops in London’s Hatton Garden.

Building on our unique set of relationships within the industry, we can deliver gemstones and jewellery at a price well below that of traditional high street retailers. Each piece that we create is unique, hand-made and never replicated. We also offer a selected range of ready to wear jewellery, in addition to bespoke pieces.

We draw on the knowledge, skills and experience of our team to engage with our customers in a professional and consultative manner in order to deliver the highest standards of service and aftercare.

Our team

Philip Spencer ACSI, BA Hons

Founder and Managing Director

Phil has developed a broad wealth of experience in gemstones, jewellery, financial services and the armed forces. Graduating from University College London in 2003, he subsequently served as a Commissioned Officer in the Royal Navy, prior to working in the financial services sector as a Stock Broker and Wealth Manager, both in the City of London and Dubai.

Phil founded LDE in 2013 out of a lifelong passion for precious gems and jewellery and a desire to build an ethical and sustainable business model from the ground up. Phil combines his business interests with his part-time role as an Amphibious Warfare Officer in the Royal Naval Reserve. He is a keen yachtsman, having completed a number of offshore races; he has also travelled extensively and enjoys reading and studying his profession.

Ling Li GIA GG

Business Development Manager

Fluent in English, Chinese and Korean, Ling specialises in the Asia Pacific market, helping her clients acquire the pieces of jewellery that they desire, all the while providing valuable industry expertise and services. She is a GIA Graduate Gemmologist and she is currently studying to become a qualified jewellery CAD designer.

Before starting in the jewellery industry, she had a successful career working in the banking and finance sector for seven years across Hong Kong, Singapore & Dubai, where she helped facilitate global trade by financing and connecting buyers and suppliers across the world.

Ling is passionate about gemstones and jewellery design which has brought her into a new and exciting career in the jewellery industry. She enjoys travelling around the world and experiencing local cultures.

Shazia Lalani

Marketing Manager

Since graduating from Warwick Business School, Shazia has developed a broad range of B2B and B2C Marketing experience, having worked in professional services and FMCG companies.

She has a Professional Diploma from the Chartered Institute of Marketing and is skilled in end-to-end campaign project management, PR, events, and client relationship management.

Shazia is passionate about fashion and jewellery, and in her spare time enjoys reading, travelling and meeting new people.

Tobias Graham

Sales Manager

Born and raised and in London, Tobias has amassed over 11 years of experience in the Jewellery trade buying and selling. Building and maintaining relationships with customers and suppliers across the world.

With a wealth of knowledge of diamonds, coloured gems, jewellery and watches, he can give detailed advice on any commission, gemstone or timepiece.

Tobias has studied with National Association of Jewellers and Gemmological Institute of America.

Annabel Spencer ICSA

Non-Executive Director

Annabel is a Chartered Company Secretary by profession. Having read Classics at University, Annabel went on to complete a GDL Law Conversion Degree, prior to completing the ICSA Corporate Governance Qualification.

Annabel has developed a broad range of industry experience, having worked for travel technology companies, legal firms and financial publishing houses. She performs the Corporate Governance function for LDE on a part-time basis. In her full-time role she works for a leading City corporate services provider, advising clients on corporate governance and compliance.

Philip Spencer ACSI, BA Hons

Founder and Managing Director

Phil has developed a broad wealth of experience in gemstones, jewellery, financial services and the armed forces. Graduating from University College London in 2003, he subsequently served as a Commissioned Officer in the Royal Navy, prior to working in the financial services sector as a Stock Broker and Wealth Manager, both in the City of London and Dubai.

Phil founded LDE in 2013 out of a lifelong passion for precious gems and jewellery and a desire to build an ethical and sustainable business model from the ground up. Phil combines his business interests with his part-time role as an Amphibious Warfare Officer in the Royal Naval Reserve. He is a keen yachtsman, having completed a number of offshore races; he has also travelled extensively and enjoys reading and studying his profession.

Ling Li GIA GG

Business Development Manager

Fluent in English, Chinese and Korean, Ling specialises in the Asia Pacific market, helping her clients acquire the pieces of jewellery that they desire, all the while providing valuable industry expertise and services. She is a GIA Graduate Gemmologist and she is currently studying to become a qualified jewellery CAD designer.

Before starting in the jewellery industry, she had a successful career working in the banking and finance sector for seven years across Hong Kong, Singapore & Dubai, where she helped facilitate global trade by financing and connecting buyers and suppliers across the world.

Ling is passionate about gemstones and jewellery design which has brought her into a new and exciting career in the jewellery industry. She enjoys travelling around the world and experiencing local cultures.

Shazia Lalani

Marketing Manager

Since graduating from Warwick Business School, Shazia has developed a broad range of B2B and B2C Marketing experience, having worked in professional services and FMCG companies.

She has a Professional Diploma from the Chartered Institute of Marketing and is skilled in end-to-end campaign project management, PR, events, and client relationship management.

Shazia is passionate about fashion and jewellery, and in her spare time enjoys reading, travelling and meeting new people.

Tobias Graham

Sales Manager

Born and raised and in London, Tobias has amassed over 11 years of experience in the Jewellery trade buying and selling. Building and maintaining relationships with customers and suppliers across the world.

With a wealth of knowledge of diamonds, coloured gems, jewellery and watches, he can give detailed advice on any commission, gemstone or timepiece.

Tobias has studied with National Association of Jewellers and Gemmological Institute of America.

Annabel Spencer ICSA

Non-Executive Director

Annabel is a Chartered Company Secretary by profession. Having read Classics at University, Annabel went on to complete a GDL Law Conversion Degree, prior to completing the ICSA Corporate Governance Qualification.

Annabel has developed a broad range of industry experience, having worked for travel technology companies, legal firms and financial publishing houses. She performs the Corporate Governance function for LDE on a part-time basis. In her full-time role she works for a leading City corporate services provider, advising clients on corporate governance and compliance.

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